Funnel & Event Tracking
Whitney
I absolutely love that you built in user journeys and woocommerce tracking fist. These are the first analytics I look at. Also love that added links in the admin columns. Makes it super easy to access :)
The big one that's missing for me right now is Funnel and Event Tracking. A main page that automatically tracks the standard events and then a way to set up custom event tracking for forms, email opt-ins and other marketing/advertising campaigns.
I really like the way Visitor Tracking set theirs up if you want to check out this vid (scroll down the page about half way): https://visitortracking.com/features/conversion-tracking-software/
This software is not integrated with WordPress so it embeds your page into an iframe via url and then you can just click an element to grab it's css selector and create your event! Makes it super simple for people who don't do code :)